Exhibits / 5 min read
An exhibit idea should work from the aisle
A show-floor encounter begins before a visitor steps into the space. The exhibit needs a clear invitation from the aisle and a useful next step inside.
01 / FIELD NOTE
Make the first read count
A single readable idea gives a passerby a reason to pause. Detail can follow once they are close enough to engage.
02 / FIELD NOTE
Plan the movement
Demonstration, conversation and circulation all need room. A legible path makes the exhibit feel welcoming rather than crowded.